— implementing game elements
Gamification
PODSCRIPTOM
Gamification brings into everyday processes what keeps people in games: a clear goal, visible progress and quick feedback. It works beyond business too — in education, health and city services.
Fill out the briefWhat gamification consists of
Where it is applied
- In education — so that a course is finished rather than abandoned in week two.
- In people management — onboarding, skill development, engagement.
- In customer services — loyalty programmes, habits, recurring actions.
Specializations
Broad range of Digital services: analytical, creative and technical solutions for business.
How we work
- We work out which behaviour needs to change and why it is absent today.
- We choose mechanics for the audience and test the idea on paper.
- We prepare the design and build a solution or embed mechanics into your systems.
- We launch with a small group and see what works in practice.
- We refine the rules and roll it out to everyone.
Works
We attract customers for your business via internet marketing and IT. We develop beautiful websites, games and software. We create services that are easy to work with. We accept websites for support and promotion. We carry out an extensive analysis of the goals and habits of users, so that the interfaces can become closer.
Our clients
We are trusted to create simple and complex services that people can use every day.
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Frequently asked questions
How does gamification differ from a game?
A game is a separate product people come to play. Gamification is embedded into real activity: a person keeps learning or working, the process is simply clearer and more engaging.
Is adding points and a leaderboard enough?
Usually not. Points without a meaningful goal wear off quickly, and a public leaderboard can demotivate those at the bottom. Mechanics are chosen for the task and the audience, otherwise the effect is the opposite.
Where to start on a limited budget?
With a pilot on one process or department. It shows whether the idea works and costs little. Only what proves itself in practice is worth scaling.
Does it suit non-commercial projects?
Yes, and it often works even better: in education and in environmental or city initiatives the intrinsic motivation of participants is higher, and mechanics reinforce it.
News
All events of the team and around it.
